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Ed Ruscha Hard Light

THE BEST LOOKING BOOK IN THE WORLD. ED RUSCHA'S HARD LIGHT. A PHOTONOVEL WITH NO DISCERNIBLE
STORY BUT LOADED WITH MEANING IMAGES. BY WHICH WE MEAN, PICTURES OF PEOPLE WE WANT TO LOOK LIKE IN PLACES WE WANT TO BE IN CLOTHES WE WANT TO WEAR IN JUST THE SAME
WAY. ART (BY IDEA).

Perfection this book. And that pink-super-creased-non-iron shirt is the ultimate object of desire. Means the world to us that book cover. It really does. 
 

Open. The start of the photo-novel, stills from a film never made, a story without words or logic. The book was made by Ed Ruscha and his artist friend Lawrence Weiner and published in this one edition in 1978. 
 

The art of fashion. Shelley Chamberlain. One of five full page portraits in that dress that make up Chapter 4 of the book. 
 

Suzanne Chandler. At the jukebox.
 

The only text in the whole book. Not an entirely accurate prediction of the future. But wrong in the best way. 
 

Rolled sleeves and those jeans. The past looks a lot like the future. 
 

Love this back cover. The longer lasting light of Los Angeles. It's better than ever this book. Better than the last time we had a copy. Better even than the first time we saw it. That rare thing. 

One copy on the button below. 
 
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