Victory EditionsIDEA
The Book
Bury Me With The Lo On
During the late 1980s, two groups of teenagers from neighbouring Brooklyn neighbourhoods came together as the Lo Lifes, united by their fascination with Polo Ralph Lauren.
From the streets of New York to a global subculture, their story is told by Lo Life founder Thirstin Howl the 3rd and photographer Tom Gould.
Thirstin Howl the 3rd & Tom Gould
300 pages · 10 × 12 inches · Hardcover
Third edition © 2026
UK & European orders through IDEA
£75.00
Order now — UK & Europe ↗Pre-order · Dispatches December 2026
Must be purchased separately from other items.
US and rest of world: order from Bury Me ↗
Photograph © Tom Gould
Inside the book
The Lo Lifes
Photographs © Tom Gould and Thirstin Howl the 3rd archives
Film
Watch the film on the official Bury Me website ↗
From the archives
Thirstin Howl the 3rd archives
Upcoming events
03 Nov 2026 · Tokyo book signingDover Street Market · Ginza
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